25 Best Online Shopping Apps In India for 2025

Do you lack clarity regarding the best online shopping apps? If yes, do not worry, we have listed the best options based on different segments. So, take a quick glimpse. 

Fashion and Lifestyle Online Shopping Apps in India 

Myntra 

Myntra was founded in 2007 by Ashutosh Lawania, Vineet Saxena, and Mukesh Bansal as a personalised gift platform. Over the years, it expanded into the fashion and lifestyle segment and became one of the top online shopping apps in India. From kids to women and men, it is a one-stop platform for all fashion requirements. 

Tata Cliq 

Founded in 2016 by the Tata Group, Tata Cliq focused on providing a genuine and authentic experience to its customers by partnering only with the recognised and brand-authorised sellers. It is the best online shopping apps for aspirational luxury buyers as it is completely reliable and offers premiumness.

Nykaa Fashion 

Nykaa, founded in 2012 by Falguni Nayar, began as a beauty platform and later expanded into the fashion vertical in 2018. From affordable to premium ranges, you will find every range in apparel, accessories, and lifestyle products. It has become the go-to choice as it comes with the trendy style while focusing on the quality of every product they deliver. 

Ajio 

Launched in 2016 by Reliance Retail, Ajio aimed to introduce global trends to the Indian market. This brand experienced a rapid rise due to style-differentiating patterns, competitive pricing, and international brand partnerships. It has another app called Ajio Luxe that focuses on luxury and premium fashion brands. 

Bewakoof 

Founded in 2012 by Prabhkiran Singh and Siddharth Munot, Bewakoof aimed to become a go-to brand for Gen Z and millennials. That is why they began with the concept of funky t-shirts and meme-inspired designs, which attracted their target audience of young professionals and college students. It is how this brand achieved a rapid rise and became one of the best online shopping apps.

Grocery and Daily Essentials Best Online Shopping Apps 

Blinkit 

Blinkit, formerly known as Grofers, was founded by Albinder Dhindsa and Saurabh Kumar as an affordable online grocery platform. Over the years, it has expanded and become one of the best shopping apps in India, offering competitive prices while also striving for ultra-fast delivery, with a promise to deliver groceries and daily essentials within 15-20 minutes. In 2022, it was acquired by Zomato and positioned itself as the pioneer in the instant commerce market.

Zepto 

Zepto, founded in 2021 in Mumbai by Stanford college dropouts Aadit Palicha and Kaivalya Vohra, has become one of the fastest-growing online shopping apps in India because of its hyperlocal dark store model. It started in Mumbai and gradually gained popularity in other cities of India for delivering daily essentials and groceries in just 10 minutes.

Big Basket 

Big Basket, founded in 2011 by Hari Menon in Bengaluru, is one of the best shopping apps in India for grocery and daily essentials. It offers more than 20,000 products and allows customers to schedule delivery at their convenience. Furthermore, for urgent orders, it offers express delivery. In 2021, it was acquired by Tata Digital, thus improving its market position and credibility among customers.

Jio Mart 

Jio Mart is a Reliance online grocery store, founded in 2020. This brand had a vision to digitalise the daily essentials and make ordering so easy that it can be accessible to almost everyone in Indian households, from kids and adults to older people. Its integration with WhatsApp simplifies things even further, making online ordering extremely easy. With its straightforward approach, convenient delivery, and competitive prices, it has undoubtedly become one of the best online shopping apps in India.

Swiggy Instamart 

Swiggy Instamart is another one of the best online shopping apps, launched in 2022 to deliver groceries and other daily essentials within a 10-30 minute timeframe. Its vast network of dark stores in metro cities assures convenience and affordability. It is seamlessly integrated into the Swiggy food delivery app and delivers anything you need 24*7. Further, it is the best online shopping apps as it offers frequent offers, discounts, and combo deals.

Electronics & Gadgets Online Shopping Apps in India 

Amazon India 

Founded by Jeff Bezos in 1994 in the US, Amazon India began as an online bookstore and has since expanded into multiple categories. It entered India in 2013, and today it is the best online shopping apps in India, best known for delivering electronics products with the latest tech innovations. Furthermore, convenience, reliable services, and quick delivery are additional benefits you can expect when ordering online.

Flipkart 

Flipkart, founded in 2007 by Sachin Bansal and Binny Bansal, IIT Delhi graduates and a former Amazon employee, started as an online bookstore and handled everything from packaging to delivery. Over the years, it has gained customer trust by introducing cash-on-delivery services and further expanded into various domains, ranging from electronics and fashion to home appliances and groceries.  

Reliance Digital 

Founded in 2007 as part of Reliance Retail, Reliance Digital quickly gained popularity for its electronics offerings, both online and in offline stores. Today, it has become one of the top 25 shopping apps in India for electronics, as it covers every tech need under one roof and provides a digital experience zone that allows customers to try gadgets before making a purchase. It is best known for after-sales service, exclusive discounts, and competitive pricing.

Croma 

Croma, a Tata Group venture launched in 2006, has become one of the best online shopping apps for electronics by combining trust and technology. Over the years, it has gained customer trust by delivering value and providing cutting-edge features and technology that individuals desire. It began with a handful of stores, and today it dominates the electronics market with over 400 outlets and a robust online presence.

Vijay Sales 

Vijay Sales, founded in 1967 by Nanu Gupta, started as a small television showroom in India. Later, it expanded into various categories of electronics by sourcing them from the leading brands. Today, it has over 130 stores in India and a strong online presence. It combines trust, affordability, and reliable after-sales service. 

Beauty Online Shopping Apps in India 

SUGAR Cosmetics 

SUGAR Cosmetics, founded in 2015 by Vineeta Singh and Kaushik Mukherjee, is a leading brand in makeup, skincare, and personal care. It gained a spike in popularity due to its long-lasting formulas and the provision of all-inclusive shades. Further, with its affordable price, modern packaging, and cruelty-free formulations, it has become a go-to platform. 

Mamaearth 

Mamaearth, founded in 2016 by Ghazal Alagh and Varun, began with safe baby care products and has since expanded into an entire family care brand. It gained popularity due to its unique selling point, which was the use of plant-based ingredients. Furthermore, it emphasises affordability, cruelty-free formulations, and sustainability. 

Purplle 

Launched in 2012 by Manish Taneja and Rahul Dash, Purplle started with a vision to make beauty affordable and accessible to everyone. Today, it has fulfilled this aspect and stands out from other online beauty platforms by offering personalisation and blending technology. Additionally, it serves as a hub for numerous Indian and international brands, as well as its own private labels. 

The Body Shop 

Founded in 1976 by Anita Roddick, The Body Shop started with a vision to offer nature-inspired products, rooted in ethics, and free from animal testing. The brand entered India in 2006 and has since gained a loyal audience with its high-quality products and sustainable practices. 

Tira Beauty 

Tira Beauty, launched by Reliance Retail in 2023, is an omnichannel beauty brand. It has become a rising competitor to popular brands such as Nykaa and Sugar, thanks to its cutting-edge technology, affordable prices, and high-quality products. Alongside Indian brands, it also offers top international brands. 

Budget and Discount Online Shopping Apps in India 

Meesho 

Meesho, founded in 2015 by Vidit Aatrey and Sanjeev Barnwal, began as a reselling platform designed to empower small business owners and entrepreneurs to sell products through social media. Over the years, it has evolved into an e-commerce platform that sells products directly to customers at affordable prices. 

Snapdeal 

Founded in 2010 by Kunal Bahl and Rohit Bansal, Snapdeal began as a daily deals platform but soon evolved into a full-fledged e-commerce platform. It aimed to serve tier 2 and tier 3 cities, as well as value-conscious shoppers looking for affordable deals across various segments. Today, it serves millions of customers across India. 

ShopClues 

ShopClues, founded in 2011 by Sanjay Sethi, Radhika Aggarwal, and Sandeep Aggarwal started with a vision to provide value for money shopping. It became popular with its budget-bazaar approach. Over the years, it catered to the price-sensitive market, located in the tier 2 and tier 3 cities. It positions itself as an affordable destination with a mix of branded and unbranded products. 

Limeroad 

Founded in 2012 by Suchi Mukherjee, Ankush Mehra, and Prashant Malik, Limeroad is a popular online shopping platform. What sets it apart from the other brands is that users can create and share style looks and can earn through their curated fashion boards. It offers a mix of trendy, affordable, and diverse products. 

Koovs 

Koovs, launched in 2010, started as an online fashion platform and later repositioned itself as a youth-centric fashion destination. It collaborated with international designers and labels and wanted to make high-street fashion accessible to price-sensitive consumers. Later, it became a top choice among millennials, who want trendy yet affordable options.